VirtueMart-Amazon Integration or How to Introduce Your Products to Global Marketplace
Date: February 28, 2014
To adopt a multi-channel sale strategy means to reach more and more customers worldwide and increasing number of VirtueMart store owners introduced or introduces this practice. Multitude of business people choose Amazon and dispose their products at this marketplace. In such a way their products get more exposure and millions of potential customers who shop on amazon.com can see them.
Respectively, there arises the necessity to accomplish VirtueMart-Amazon integration and place merchandise on Amazon website. Using right software always means opportune and efficient data integration. Store Manager for VirtueMart will help you integrate your wares into Amazon and enlarge your customer base.
Store Manager comes with range of addons, designed to enhance its functionality and improve your workflow. VirtueMart Amazon Integration addon that nowadays comes in beta version and is a free solution helps you effectively organize integration with Amazon.
Before you start working with this solution you, probably, would like to know what functions you have at disposal. This extension allows you to:
- choose between Amazon marketplaces
- export merchandise from your store to Amazon marketplace
- choose product details to be transferred (base product data, inventory, prices, images)
- set product condition (new, used)
- update previously disposed on Amazon goods (price, quantity, images)
- view submission history
Obviously you need to register Amazon seller account before starting to sell goods there. Afterwards you can dispose your products there with Amazon Integration addon in several clicks only. To transfer VirtueMart products or renew them you must proceed with export settings.
Product Export to Amazon
Find extension icon in Addons section of Store Manager application and click on it. There will come up the window that offers three options and correspondingly you must opt for Sell on Amazon, but first of all you must input your merchant ID in the field below and figure out what exactly marketplace products will be sold at (American, German, Italian, etc)
After you opt for export action, you must select product identification method, in the other word, indicate how to link your products to those on Amazon. If items are identified by names, you are to manually assign them to corresponding products on the marketplace.
Naturally, there must be indicated what exactly products will be sent to Amazon in the process of VirtueMart-Amazon integration and what items they will refer to. Make the list of products on this step and associate them with relevant ones on Amazon.
Move to the following step and designate export options, namely, details to be exported, product condition, launch and discontinue date and so on.
Look through products to be listed on Amazon in Preview window and, if everything is arranged properly, click on Export and the procedure will start.
Update Products on Amazon
To renew merchandise you should select Synchronize option in the initial addon window. Afterwards you will be automatically transferred to the following window where already listed on Amazon goods are recorded.
Define what fields should be updated in the process of export from VirtueMart to Amazon, check data to be renewed on the marketplace in Preview window and after that proceed with update.
VirtueMart products integration to Amazon makes it simple to introduce your products into selling on Amazon market. It will definitely increase your products exposure and generate more sales. Ensure smooth data processing with Store Manager and Amazon Integration addon.
If you also decided to sell your products on eBay, read related article describing how to integrate your VirtueMart store to eBay -
***Please note you should use Amazon Professional Selling plan in order to work with Amazon Integration Addon.