VirtueMart – TOP Virtues to Consider
With the raising popularity of online trade numerous shopping platforms evolve – from hosted solutions to open-source ones, each offering its own benefits and features. If you’ve already browsed for the suitable shopping cart for your store, and got confused with all that powerful Magento, or popular PrestaShop - both too advanced, it’s time to relax and take a look at other alternative – VirtueMart. Why this particular one? The name speaks for itself. There are not many carts that offer the number of virtues that VirtueMart can boast of. Let’s analyze some of them for you to ensure that the cart is worth considering.
VirtueMart as Joomla kindred
Unlike self-written content management systems, Joomla has a long experience on market, and knows how to satisfy customers, offering intuitive interface and all possibilities of VirtueMart products management. VirtueMart being actually a plugin, is integrated to Joomla, which means that right after installation you automatically “inherit” Joomla’s features. This in its turn means easy store launch for you. As soon as you install the software, you have access to numerous modules and VirtueMart extensions.
Open-source Shopping Cart
VirtueMart is an open-source project, which means that it’s open to development and customization. Despite the concerns, expressed by store owners in relation to open source software security, it has justified and proved reliability on eCommerce market. So, being open-source is rather a merit than a disadvantage for VirtueMart. Knowing PHP and MySQL will definitely be a plus, as you will be able to modify a platform according to your needs and contribute to its development. It makes VirtueMart a dream of programmers. However, non-technical merchants will get enough functionality to manage a store without any specific skills or experience.
Though the shopping cart is limited in functionality to standard content management system, but it doesn’t limit you in your business needs. As it was mentioned, it is customizable. Moreover, it is possible to use VirtueMart extensions without any troubles in order to widen functionality. The cart offers multiple languages and currencies, not to limit your localization opportunities. It makes VirtueMart a great match to any merchant’s needs. Moreover, you’ll be glad to find multiple payment and shipping methods. So, yes, multiplicity is one of the key virtues for the platform.
It’s no surprise that merchants are very cautious when it comes to security issues. In case with VirtueMart you don’t have to worry about secure shopping environment, as it is provided by Joomla CMS. The advanced security level is also ensured by PCI certification. So, sleep tight, your online shop is safe and sound!
VirtueMart offers professional support, so you can always get advice from experts, developers – people who know the functionality of the cart. You can also register at the forum and speak to community members. They can share important experience. And, of course, a large knowledgebase, with manuals and documentation, is available right on VirtueMart site.
At the Wheel
Now, a few words about store management – as no doubt it interests you most of all. VirtueMart developers took care to make it as painless as possible with intuitive interface and numerous features. VirtueMart products management allows you to add short and long descriptions of the item as well as specify its dimensions, such as weight or size. You can also add product variants, which are different variations of one product, based on specific qualities (color, brand, etc.). VirtueMart categories to group products and customers with sales information, and make store management even more effective.
Search engines like it!
VirtueMart products as well as nested categories include meta tags. Default SEO is integrated so that you could get top ranking without bothering much about website optimization.
Last but not least
Thus, you can see that all in all VirtueMart store management is really intuitive and you will not have much issues, no matter of your skills or experience. However, it’s always good to have a backup plan, and in this case you need from the platform more and do the tasks in more flexible manner. Thus, you will be lucky to find Store Manager for VirtueMart. The software aims at automating your routine tasks and saving your time at most. Improving product and category management, Store Manager also adds totally new features, like multi store management, mass product changers and flexible import/export wizard. As a result, your cart is improved, your efforts are saved and your wallet is thickened.
Hopefully, you’ve had a chance to estimate all the virtues of VirtueMart shopping platform and widen them to even more extend with Store Manager for VirtueMart. Experience all benefits they can bring to your business. The choice is up to you!